Giuliari - The Seat That Makes History

An Italian Original with Tradition

Giuliari comes – how could it be otherwise – straight from the heart of Italian scooter culture. Since the 1960s, this family-owned company has been manufacturing seats in Italy for Vespa, Lambretta, and many other scooter classics. Traditional craftsmanship meets Italian design flair – the result? Seats that not only look great but also feel just right.

And that’s no coincidence: for decades, Giuliari was the original equipment manufacturer for Piaggio – the very essence of the Vespa world. Many original seats on old Smallframes or PX models come directly from Giuliari. Today, they are a symbol of authenticity and quality in the scooter scene.

Why We at Scooter Center Love Giuliari

Simple: because it fits. Literally. Giuliari seats fit classic scooters perfectly – no modifications, no compromises. And it’s not just about the looks, with original-style shapes, stitching, and materials – it’s also about quality: clean craftsmanship, durable build, and lovingly made details.

Whether you want to preserve your scooter’s original condition or add the finishing touch to your custom project – you can’t go wrong with a Giuliari seat. Our favorites? The classic seats for Vespa PX, V50, Primavera, or Lambretta models.

A Piece of Italy for Your Project

For us, riding a scooter is more than just getting from A to B – it's a lifestyle. And Giuliari brings that feeling to the street. So if you value style, comfort, and authenticity, take a look at our selection of Giuliari seats in the shop. Your perfect seat might already be waiting for you.

And as always: if you have any questions, we're happy to help – whether via email, phone, or in person!