Piaggio

Piaggio – from Classic Gear Scooters to the Modern Vespa Icon


Piaggio has been around since 1884 – a proud 140 years of innovation. Few brands stand for Italian engineering, style, and mobility like Piaggio. The brand is best known for its classic geared Vespas, which have symbolized freedom, elegance, and la dolce vita since 1946. Models like the Vespa GS150, Vespa Rally, or the smaller V50 have thrilled generations of riders and remain timeless classics today.


Traditional geared Vespas are known for their sturdy steel monocoque frame, characteristic two-stroke engine, and manual 4-speed gearbox. These features give them a unique riding feel that continues to fascinate Vespa enthusiasts worldwide.

Piaggio & Vespa – A Legend Through the Ages

But Piaggio isn't stuck in the past – with modern models like the Vespa GTS 300, Primavera, and Sprint, the Vespa DNA is carried into the future. These vehicles combine iconic design with cutting-edge technology: powerful and efficient four-stroke engines, fuel injection, ABS, and digital displays ensure better comfort and safety while preserving the unmistakable Vespa style.


From Cultural Icon to Future Classic

Through the acquisition of brands like Aprilia, Derbi, Puch, Moto Guzzi, and Gilera, Piaggio has significantly expanded its influence in the two-wheeler market.
Whether it’s a classic geared scooter or a modern automatic Vespa – the passion for style, riding pleasure, and quality remains unshaken. Vespa lives on – connecting tradition with the future!

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